探討 21 世紀展示設計中的互動價值—以精神分析結構學詮釋美術館參觀行為之個案研究

Abstract

New museology stresses audience-oriented operation. However, the planning and designing of exhibition for carrying out this task involve a number of considerations regarding its structure pattern. This study borrows the theory of psychoanalytic structuralism and takes into in-depth consideration concerning elements such as the designing of exhibition space, conceptual compartmentation of the articulation mechanism, and articulation with the audiences. In this essay, the author assumes the role of a 'flaneur in the city' as described by Baudelaire, who strolls the art museum that symbolizes the advanced civilization; and encounters its exhibition designs and articulation devices. He then observes and studies the visiting behavior of the audiences in order to understand how the audiences read messages in the space and how to treat the gazing from the audiences. And in response to the rambling visiting behavior of the audiences, how should planner of exhibition and designer of exhibition space think, act, and making decisions? Combined with practical operation of exhibition, this case study hopes to break down the matter-oriented keynote of realistic exhibition planning argumentation, and establish audience-oriented exhibition design patterns through case studies of practical exhibition planning.